What is Goal Engineering?

And how will it help you?

If you can relate to these questions, then you’re in the right place:

Do you set so many goals that you feel overwhelmed with everything you want to change about yourself?

Are you afraid of failing at your goals so you never start?

Have you ever struggled with staying motivated to stick to your goals and achieve them?

Do you feel confused about what to prioritize?

Have you ever just thought that you might as well not set goals because you can’t complete them?

How will this site transform your life for good?

My name is Luke and I’m here to help you discover how to actually achieve your goals by utilizing the principles of prioritization, accountability, and quarterly tracking. 

The end result, as I’ve experienced myself, is that you will live the kind of life that you feel is so perfect that you don’t even know how you can ever be grateful enough for it. 

That’s what I have now because of what I’m sharing here. Everything about my life, including my faith, family, finances, and fitness is better because of these principles !

"If you’re bored with life – you don’t get up every morning with a burning desire to do things – you don’t have enough goals."

Lou Holtz

Why should you listen to me?

I’ve been working on my goal-setting system for over 15 years and I’ve finally discovered how to stay consistent with my goals. 

In high school, my dad taught me to stay focused on what’s most important by setting goals in just four categories: faith, family & friends, finances, and fitness. 

During my 24-months as a missionary, I tracked my goals and progress every single day and learned how to become accountable.

Over the last decade, I’ve continued refining my process. As of right now, I’ve summarized over 200 books on self-improvement and productivity. I’ve taken from them the most important lessons on goal-setting. I’ve used them to help me stay consistent with my goals, and now I want to help you do the same by sharing what I’ve learned.

But why do I call it Goal Engineering? Well, in addition to all of the above, I’m a licensed Professional Engineer. I’ve been studying math and science principles for almost 20 years and learned how to implement them into my goal-setting practices. 

The main thing I’ve taken from these skills is the ability to solve problems by breaking them down into smaller steps. I’ve done this with my goal-setting process and my goals themselves. 

You’ve heard that you should eat an elephant one bite at a time. I’m the guy that will help you break your elephants, or goals, down into bite-sized pieces so that you can actually finish them!

"You are never too old to set another goal or to dream a new dream."

C.S. Lewis

Random Facts About Me:

My favorite movie is Interstellar and I’ve seen it nearly 20 times.

I’ve finished a marathon.

I love Panda Express and take each of my kids there for dinner at least once a month.

My family and I love to hike and camp.

I enjoy playing Pokemon and Zelda: Breath of the Wild.

What's my story?

I’m Luke Rowley and I’ve been setting goals my whole life. But it wasn’t until just recently that it became clear how vital my process was to my success. It all began in February 2019 when I unexpectedly lost my job. 

It had been a difficult time leading up to that because I’d been in grad school, struggled with mental health issues, and had a daughter born 6 weeks early. All of those things required special attention to my goals, but now, I was on my own. 

That’s because my wife and I decided together that I wouldn’t go back to working for someone else after I lost my job. 

I had a writing gig that was picking up steam and an idea for starting my own engineering company. Fast-forward a year later and I’ve done both of those things with great success, but not without my goal-setting system. 

You see, when I first lost my job, I also felt like I lost a lot of structure in my life. I was free to design my days like I’d been dreaming of for so long, but the actual process of doing that felt confusing. 

So I got to work using what I’d learned from all my past Goal Engineering experiences and combined them with what I was currently discovering from writing book summaries and tracking my daily work hours. 

That’s where the Goal Engineering Starter Kit (which you can get a free copy of below!) was born. It lets me set my goals and track them in a way that keeps me motivated all year long. 

I’ve used this system to lose 10 pounds in 12 weeks, double my income, and deepen my relationships with my family more than I ever thought possible. 

I’m confident that I can help you set the right goals that light a fire inside of you, stay consistent with them, and finally reach the dreams you’ve always wanted to!

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